Our Location
Dr Pepper Museum & Free Enterprise Institute
300 South 5th Street
Waco, TX 76701
254-757-1025
Admission Prices
Adults: $10.00
Senior Adults: $8.00
Students and children: $6.00
Military with ID: $8.00
4 years and under: Free
Hours Of Operation
Mon-Sat 10:00 AM – 5:30 PM
Sun Noon – 5:30 PM
Soda Fountain and Gift Shop open until 5:30 PM
Last ticket to the Museum gallery sold at 4:00 PM
Available Tours & Programs:
– Waco: Home of Dr Pepper
– Little Peppers
– Create a Soft Drink
– Advertising and Marketing: Kid Style
– Authorized Peppers Only
Additional Programs:
– Mobile Outreach Programs
There are more than just exhibits to experience while you’re at the Museum. From live demonstrations and informative talks by our Interpretation staff to collectibles in the Gift Shop and handmade treats in the Soda Fountain, there is something more for everyone to experience. The Museum is located in the center of Downtown Waco, which is a bustling tourist destination. Be sure to take in the other must-see attractions within easy walking or driving distance.
Things To Do:
Visitors who purchase admission tickets are able to explore the Museum at their own pace.
Guided tours must be booked at least one week in advance are are only available for groups of 10 people or more.
The Dr Pepper Museum & Free Enterprise Institute is open year-round except on Easter, Thanksgiving, Christmas Eve, Christmas Day, and New Years Day.
News & Events
Hands-On First Friday: A Sensory Inclusive Event
Join us for First Friday! The Museum will be open late until 7:30 PM and we are offering FREE admission beginning at 5:30 PM. In addition to regular access to the Museum, local organizations that […]
The Spooky Specialist: Cindy Little
With Halloween quickly approaching, you’ve probably started your search for something spooky. For paranormal investigator Cindy Little, this search never stops. I had the opportunity to chat with Cindy about her journey to the world [...]


