As 2024 comes to a close, the Dr Pepper Museum celebrates a year of impactful sponsorships and partnerships that have fueled our mission to educate, inspire, and entertain. From sponsoring educational programs to supporting new exhibits, our generous partners have been essential to everything we’ve accomplished. Here’s a look at some of the incredible support we received this year.
Sponsoring Field Trips for Young Learners
Whataburger’s commitment to community engagement extended to the Dr Pepper Museum this year as they generously sponsored field trips for local students. For many students, this was their first visit to a museum, and Whataburger’s support made it possible for them to enjoy hands-on learning at no cost. Click here to read more on how Whataburger helped us out.
Jim L. Turner: Honoring Our Three Millionth Visitor with a Generous Donation
2024 marked a significant milestone as we welcomed our three-millionth visitor since the museum opened over 30 years ago. Jim L. Turner, a long-time supporter, Advisory Board Member, and former owner of Dr Pepper Bottling Co. of Texas, was honored as this visitor and recognized with a commemorative brick in the Museum’s courtyard. Beyond the celebration, Turner made a generous contribution, furthering his commitment to the Museum’s growth. Continue reading here to learn more about the celebration.
Grant Funding for Development
This year has been full of exciting growth for the Dr Pepper Museum. Thanks to grant funding, we launched our newest exhibit, From Blueprint to Bubbles: The Home of Dr Pepper / Del Plano a las Burbujas: El Hogar de Dr Pepper, renovated Wilton’s Landing, upgraded a collection space, and even refreshed our truck and float trailer. None of this would have been possible without the incredible support of our community. Thank you for helping us preserve and share Dr Pepper’s history!
Exhibit and other Museum Spaces
From Blueprint to Bubbles: The Home of Dr Pepper/ Del Plano a las Burbujas: El Hogar de Dr Pepper was made possible through the generous support of lead sponsors Keurig Dr Pepper and Walker Partners, with additional support provided by Humanities Texas, Texas Historical Foundation, RBDR, PLLC and BJ Greaves. Contributors to the exhibition content included Kenneth Hafertepe, Joyce Nelson Heckmann and Dr. Stephen Sloan.
To learn more about the exhibit, click here.
The Wilton’s Landing exhibit is undergoing an exciting remodel to amplify the stories of underrepresented voices and their roles in the evolution of convenience stores. We’re incredibly grateful to our generous sponsors for making this transformation possible:
- Cooper Foundation
- Keurig Dr Pepper
- Bernard and Audrey Rapoport Foundation
- Waco Foundation
- Humanities Texas
Keurig Dr Pepper
Although we are an independently owned and operated museum, we are very grateful for the support we receive from Keurig Dr Pepper. They help us throughout the year with many projects, such as the one-year supply giveaway and matching our Challenge Grant donations up to $100,000.
This year, they have helped us renovate and sponsor the Liquid Lab space and support the Museum’s educational programs by sponsoring the Liquid Lab show. Click here to learn more about the new Keurig Dr Pepper Liquid Lab space.
Collections Renovation
As the Dr Pepper Museum continues to expand, so does our collection. This year, we undertook an extensive renovation of one of our exhibit spaces, a project that has exceeded $1 million to date. Such an accomplishment wouldn’t have been possible without the incredible support of our generous sponsors.
We extend our heartfelt thanks to:
- 10-2-4 Challenge Grant Donors
- Cooper Foundation
- Keurig Dr Pepper, Inc.
- National Endowment for the Humanities
- Roger & Patsy Camp
- Summerlee Foundation
- Texas Historical Foundation
- Waco Foundation
Your contributions have played a vital role in helping us preserve history and provide enriching experiences for our visitors. Thank you for your unwavering support!
New Truck and Float Trailer Unveiled
This year, we proudly rewrapped our iconic truck and float trailer, giving them a fresh look that reflects the spirit of the Dr Pepper Museum. These updates were made possible thanks to the incredible generosity of our sponsors, Keurig Dr Pepper and Bird-Kultgen Ford.
To learn more about our newly wrapped vehicles, visit here.
Local Businesses and Individual Donors: Supporting Our Mission
In addition to these major sponsors, we received support from numerous local businesses and individual donors who contributed to our mission in various ways. Their generosity helped fund special events and community days, making it possible for us to continue serving as a cultural hub for Waco and beyond.
Thank you to Premier ER + Urgent Care and H-E-B for their support during our annual Christmas event. To learn more about our upcoming holiday event, please click here. We hope to see you soon!
Thank you to our generous sponsors, the City of Waco Convention and Visitors Bureau, The First National Bank of Central Texas, George’s Restaurant, and Keurig Dr Pepper Distribution Center of Waco, for their help during our celebration of welcoming our 3 millionth visitor on 10-2-4 Day (now known as Dr Pepper Museum Day!). To learn more about this event, click here.
Thank you to the Waco Convention & Visitors Bureau for their support by sponsoring the admission bracelets for the Dr Pepper Museum. Visitors can scan the QR code on their wristbands or click here to learn about additional activities and attractions in Waco, enriching their overall experience in our vibrant city.
Looking Forward to New Partnerships
As we reflect on this year’s achievements, we’re grateful for each sponsor and supporter who believes in our mission. Their contributions have made a meaningful difference, allowing us to continue expanding, educating, and enriching our community. Looking forward, we’re excited to welcome new partners who share our passion for education, history, and entertainment.
Thank you to all our 2024 sponsors for helping us make a lasting impact! We look forward to another year of growth, connection, and shared commitment to the Dr Pepper legacy.
