The Dr Pepper Museum & Free Enterprise Institute is proud to host the book signing for author Mildred Walker’s recent publication, Selling a Taste: Marketing Dr Pepper in the 20th Century . We welcome you to join us as Mildred Walker takes us on the journey of Dr Pepper through the pages of her book. Mildred Walker’s book signing will take place on Saturday August 5th 10:00 – 11:30 AM in the East Building’s Hillcrest Foundation Conference Center. Fast Facts Where: Dr Pepper Museum & Free Enterprise Institute East Wing Building’s Hillcrest Foundation Conference Center When: Saturday, August 5th 10 AM to 11:30 AM Event: Mildred Walker book signing Selling a Taste: Marketing Dr Pepper in the 20th Century Event Details: Mildred Walker, an expert on Dr Pepper history, will give a brief presentation on her involvement with Dr Pepper Company and her publishing process of Selling a Taste. After Mildred’s presentation, guests will be able to have their personal copy signed by Mildred. Selling a Taste will also be available for purchase. The event is free to the public. Walker will begin with a brief presentation, followed by the book signing. Selling a Taste will be available for purchase, and you will have the opportunity to have your copy signed by the author! Refreshments will be served and museum wristbands will be sold in the lobby. Walker’s relationship with Dr Pepper started back in 1989 and continues to this day. Walker has spent time working at Dr Pepper/Seven-Up in Dallas, Texas, the Dublin Dr Pepper plant, and the Dr Pepper Museum & Free Enterprise Institute right here in Waco, Texas! Walker saw the need for a book Dr Pepper collectors could use to help identify and date objects in their collections. To complete her book, Walker wanted to tell the story of the Dr Pepper’s advertising in the 20th century. The finished product is a beautiful piece of Dr Pepper history that belongs in the collection of every Dr Pepper lover and collector!
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