10-2-4 Dr Pepper Collectors Club
The Dr Pepper 10-2-4 Club is a national organization of people dedicated to the
study of the history and collecting of memorabilia of the Dr Pepper Company.
The Dr Pepper 10-2-4 Club provides:
- Nationwide communication among Dr Pepper collectors.
- Comprehensive quarterly newsletter - Lion's Roar.
- Annual Convention and Swap Meet.
- Free advertisement in the Lion's Roar for members.
Annual dues are $25.
Primary membership includes voting rights, publications, and officer candidacy. Additional members of your immediate family and household, limited only to spouse and children (18 years and younger), living at your home or mailing address, may join as Associates and be included in your primary membership.
Associate membership includes voting rights, and officer candidacy, but does not include receiving additional copies of the Lion's Roar or any other official publications. Associate membership is not open to friends, members of your company, or family members not living at your home or mailing address. They may join the club as a primary member, but not as an associate member under your primary membership.
Anyone interested in joining the 10-2-4 Club is invited to contact:
10-2-4 Club Website
Charles Brizius, Treasurer/Membership Director
4040 North Central Expressway, Suite 600
Dallas, Texas 75204
brizius@flash.net
Phone (214) 520-5777
ON THE SCENE
A new temporary exhibit about Frosty Dog is on display at the Dr Pepper Museum featuring many Frosty Dog items from the collection or Rodger and Patsy Camp. Great items, Rodger and Patsy!
Mike Kruger constructed a new corral for the Dr Pepper Museum's famous bottle cap horse. The horse seems to be enjoying the new encloser on the second floor where it can be enjoyed by visitors! Check out the pictures below!




HAPPY BIRTHDAY IRENE WRIGHT!

The Dr Pepper Collector's Club, the 10-2-4 Club, had their annual meeting in Waco March 4th through 7th, 2009. This was the 25th Annual Convention, and they had amazing sessions along with an auction, memorabilia swapping, delicious meals and time left over to visit with other Dr Pepper aficionados! Club members even got a sneak taste of Dr Pepper's new flavor, Dr Pepper Cherry. Everyone thought it was great!
Check out these pictures taken at the most recent 10 2 4 Club Collectors Convention!









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For a general introduction to collecting Dr Pepper items, take a look at the logos from different time periods below. These can also be very useful for dating Dr Pepper items you already own.
1885 to mid 1890s
Dr. Pepper’s Phos-Ferrates and the wheat and iron logo was used from 1885 until the mid 1890’s. It is one of the earliest logos/slogans Dr Pepper used. |
1960s
The bounced “p” logo came about in the 1960’s. It is given this name because the third “p” is slightly raised above the other letters. |
1890s to 1910s
The King of Beverages logo dates from the late 1800’s to the 1910’s. The first embossed glass bottles has this logo on them. |
1970s
I’m a Pepper is an all-time favorite of Dr Pepper lovers, and was introduced in the 1970’s. One of the most common questions we get is “Who is the guy who sings the I’m a Pepper song?” The answer is David Naughton! |
1920s to 1940s
Good for Life began in the 1920’s and was used until the late 1940’s. There are several variations of this logo, and it is usually in conjunction with the 10-2-4 logo. |
1980s
The Oval Stripe logo defines Dr Pepper in the 1980’s. The oval in the upper left corner was used in the 1970’s, and because of its popularity they were not ready to let it go at the dawning of the 80’s. |
1923
10-2-4 was introduced in 1923, and was usually associated with an image of Old Doc in the earlier years. 10-2-4 is the only Dr Pepper slogan to be in continuous use for 5 decades. |
1990s
The Slash logo got Dr Pepper through the 1990’s and into the new century. It is a modernistic take on the 80’s slant! |
1950s
In the 1950’s the period after the “r” in Dr was dropped because of this typeface. Because of the way the “r” is done, they thought it would look like there was a colon instead of a period. The period has never been added back in. |
2000s
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